Media Sightings

Tom is often mentioned in the media. We track the more distinctive or in-depth pieces.


Four Elements Freelance Writers Need to Build a Personal Brand, Ellen Miller, Skyword.com, 9 April 2014

Grow brains to grow business, Rose Patterson, stuff.co.nz, 8 April 2014

Guru’s kudos for Kiwi firm, Emma rawson, NelsonMail.co.nz, 30 March 2014

The secrets of great managers, Oliver Marc Hartwich, BusinessSpectator.com.au, 28 March 2014

How to Scale Excellence in Your Organization, Rakesh Sharma, Forbes.com, 20 March 2014

Most Influential Management Gurus on Twitter, CEOworld.biz, March 2014

Keeping Up With #Management: 100 Experts on Twitter, PHDinMANAGEMENT.org, March 2014

Walking Does Wonders At Work, Beyond, Courant.com, 21 March 2014

Management Guru Tom Peters Says Bankers Have a Tough Job in 2014, interest.co.nz, 18 March 2014

Tom Peters on Business Excellence in the Digital Age, interest.co.nz, 14 March 2014

A Social MBA: the Business Gurus Sharing Their Insight on Twitter,
I-CIO.com, February 2014

100 Must Follow on Twitter 2014, Vala Afshar on the HuffingtonPost.com

The CoffeeHouse Test for On-Line Relationships, HustleorBust.com,
1 December 2013

20 Best Marketing Books of All Time, Mitch Joel on twistimage.com, 31 October 2013

MT Business Classic: In Search of Excellence, Stefan Stern in Management Today, UK, 1 October 2013

You Are What You Tweet, NewYorker.com, 04 September 2013

Leaders Must Watch and Wait More Often, Financial Times, 26 August 2013

Internal Auditors Meet Madeleine Albright, AccountingToday.com, 19 July 2013

Gilder’s Triumph: Knowledge And Power, Forbes, 15 July 2013

Summer reading: 9 books that capture the spirit of disruption, SmartPlanet.com, 8 July 2013

Create Your Own Personal Brand, USAToday, 6 July 2013

Still in Search of Excellence, The Quality Coach Blog, 29 April 2013

Inspired by Tom Peters, REMCON Plastics Adopts Forward-Thinking Human Resources Policy With Addition of ‘Dream Manager’ to Staff, MarketWatch.com, 8 April 2013

How Tom Peters Taught Me To Knit, Forbes, 6 March 2013

Using Social Media to Manage by Walking Around, business2community.com, 11 February 2013

“Listen. Listen. Listen. 3 Words to Save a Struggling Business.”, FESPA.com, 26 November 2012

2012 Leadership 500, #6

Book Changes World 30 Years of Excellence, Forbes, 19 November 2012

A manifesto for the new rules on human capital, Financial Times, 26 August 2012

Getting to Guru, Washington Post, 8 August 2012

Business First awards programs honor excellence, BizJournals.com, 20 July 2012

Linkage Announces 2012 Recipients of Warren Bennis Award for Excellence in Leadership, DigitalJournal.com, 28 June 2012

Is There Really a War in Education? HuffingtonPost.com, 26 June 2012

What Your Brain Has to Do With Your Brand, Inc., 25 June 2012

ACUC: Tom Peters: Stop talking and start doing, CUNA.org, 19 June 2012

Onsite Coverage: Cheney Announces Three New Initiatives in ACUC Opening Remarks, Credit Union Times, 18 June 2012

Insurers Sail Under “Winds of Change,” InsuranceTech.com, 15 June 2012

Personal Relationships Powerful in Business Success, Says Author Tom Peters, InsuranceTech.com, 12 June 2012

Tom Peters on Excellence, People and Innovation, WOBI blog, 24 May 2012

‘Do One Thing Every Day That Scares You’, Credit Union Magazine, 18 May 2012

Peters: It’s Good to be the Little Guy, Credit Union Magazine, 17 May 2012

‘Reward Excellent Failure, Punish Mediocre Success’, Credit Union Magazine, 16 May 2012

Dear Tom Peters, Six Pixels of Separation, 4 May 2012

Why Management Guru, Tom Peters, Responded to My Tweet, ABiggerVoiceBlog.com, 27 April 2012

Ian Sanders – Author and Marketing Expert, IdeaMensch.com, April 2012

If Not Excellence, What? Tom Peters & Business Models, Innovation Leadership Network, 20 March 2012

Business Values For a New Century, Corban & Blair, 16 March 2012

Tom Peters on the importance of good people and good design, Idealog, 15 March 2012

Analyst proffers recession-busting advice, Stuff.co.nz, 15 March 2012

Double Shot Interview with Tom Peters, Interest.co.nz, 14 Mar 2012

Tom Peters tosses the textbooks, Unlimited.co.nz, 14 March 2012

Every detail counts, thestar.com.my, 10 March 2012

Redefining Excellence for Today’s World, Forbes, 6 March 2012

Aligning Values. Game On!, Business2Community.com, 5 March 2012

Why Now Is The Time To Build Your Personal Brand, Business2Community.com, 2 March 2012

Using Design Noise To Amp Up Your Creative Thinking, Forbes, 1 March 2012

G&G Me With a Buccellati Silver Spoon! The OA Editor Takes Down the Competition, Oxford American, 23 February 2012

The Upside-Down Appeal of ‘Downton Abbey’, New York Times Sunday magazine, 17 February 2012

The Most Influential Business Book Of The Last 30 Years, Fast Company, 6 February 2012

Tom Peters Still Rocks, Forbes.com, 11 January 2012

Reminders from Tom, Basics from Jim, News from Me, Alan Webber’s Blog, 30 December, 2011

The Best Leaders of 2011, Washington Post, 13 December 2011

Benchmarking: The Good, The Bad, The Ugly, Business2Community.com, 26 November 2011

Brand Thinking with Debbie Millman and Tom Peters, 800CEOREAD.com, 17 November 2011

The Tom Peters Interview – “Excellence NOW”, InnovationExcellence.com, 7 November 2011

Re-imagine!…The Musical, Shortcuts to Managing Right, 6 November 2011

Economy Slump to Worsen, BusinessLive.co.za, 22 October 2011

From Terry Francona to Tony La Russa, why there’s no such thing as the best manager in baseball, Washington Post, 18 October 2011

Obsession helps excellence rise above mediocrity, Financial Times, 28 August 2011

Age of Greed by Jeff Madrick, 2011

Get Ahead by Doing the Little Big Things, The QuickBase Blog, 29 July 2011

Tom Peters on Excellence, Project Ltd. Coffee Conversations, 26 July 2011

Customer Loyalty, Customer Love Blog, 7 July 2011

Tom Peters’ Personal Branding Lessons, Part 1: Why YOUR Blog Matters, SocialMediaReinvention.com, 5 July 2011

Cheers to those with a half-empty glass, Financial Times, 3 July 2011

Three Questions, Hindustan Times, 3 July 2011

“PM Is In the Culture Development Business” Says Tom Peters, PMSolutions.com, 1 July 2011

Aiming High, The Economist, 30 June 2011

Management guru tells grad students that leadership springs from excellence, Norwich Today, 24 June 2011

Tom Peters Implores Builders to Innovate, BuilderOnline.com, 6 June 2011

Think Tank: Why we all need a ‘To Don’t’ List, just like Moses, Telegraph, 23 April 2011

Leadership Hall of Fame: Tom Peters, Author of “In Search of Excellence”, FastCompany, 11 March 2011

Walmart and HP: Founded on People Power, FastCompany, 9 March 2011

Imagine it’s a new staff every day, because it is, HeraldNet.com, 7 March 2011

YOU need a social media strategy, not your business, Advisor.ca, 26 January 2011

Tom Peters sees your blind spots, The Globe and Mail, 12 January 2011

A 2011 shout-out to Tom Peters, Sustainable Work blog, 4 January 2011

The Management Gurus Due for a Review, Financial Times, 3 January 2011

A little kindness at the workplace boosts revenue, Business Daily Africa, 13 December 2010

Top Five: Twitter Feeds for Entrepreneurs, Open Forum/MSNBC, 5 December 2010

The Dylan Ratigan Show, MSNBC, 1 December 2010

Happy Birthday Tom Peters!, Marketing Is Us Blog, 7 November 2010

The Personal Branding Paradox: Being Nobody, Huffington Post, 20 October 2010

Who You Callin’ A Brand?, Forbes.com, 20 October 2010

The Six Minute Book Summary of The Pursuit of Wow by Tom Peters, Bukisa.com, 14 October 2010

Soft is hard and hard is soft, Philippine Star, 10 October 2010

Main Street business: Pursuing excellence, you can be that leader, Daily-Journal.com, 13 October 2010 (Registration required)

Kindness is Free, Oman Economic Review, September 2010

Personal branding, the brand called you, Newsday Zimbabwe, 23 September 2010

20 questions: Tom Peters, management guru, Financial Times, 17 September 2010

Why The Brand Must Be The Story, PSFK.com, 7 September 2010

Guru Tom Peters’ 10 Tips to Senior Tom Peters, U.S. News & World Report, 1 September 2010

Kindness can be the hardest word, Financial Times, 23 August 2010

Tom Peters: two good ways to disrupt your business, SmartPlanet.com, 20 August 2010

Reinventing Ourselves, Success Magazine, 17 August 2010

Are Systems More Important than Star Players? A Twitter Conversation w/ Tom Peters, Mike Myatt + Roger van Oech, Stephen Denny’s blog, 9 August 2010

Meet the MasterMinds: A Conversation with Tom Peters, Management Consulting News, 6 August 2010

Why You Should Blog (Even If Only Your Mom Reads It), ITWorldCanada.com, 4 August 2010

LEADER’S EDGE: AN INTERVIEW WITH TOM PETERS, Ivey Business Journal, 1 August 2010

Tom Peters, I Love You, Highfill Performance Group, 23 July 2010

Tom Peters Innovative Move, The Midwest Laboratories Blog, 23 July 2010

Incorporating the CV into Staff Management, Six Figures Blog, 21 July 2010

Strategies for Keeping a Positive Outlook, MarketingProfs.com, 14 July 2010

Hope: Don’t Leave Home Without It, OPEN Forum, 12 July 2010

If your desk is moved into the corner, you’re in trouble, my friend, London Evening Standard, 12 July 2010

Why American Workers Need To Toughen Up, USNews.com, 17 June 2010

Tom Peters: Who Comes Close? Pradeep Henry’s Blog, 16 June 2010

Kindness is free and turns a profit, business guru Tom Peters ’64 says in Olin Lecture, Cornell Chronicle, 12 June 2010

Idea Of D.School Meets B.School is Not New, BloggingInnovation.com, 9 June 2010

Corporate Culture, Is it Still Relevant in an Economic Crisis?, StockMarketsReview.com, 31 May 2010

The Intelligent Investor, Seattle Post Intelligencer, 28 May 2010

The Little Things That Lead to Excellence, Associations Now, June 2010

Tom Peters on Social Media, John Taylor’s Blog, 29 May 2010

Be a Follower, Entrepreneur, 15 April 2010

The risks of a bias for action, Financial Times, 14 May 2010

An Open Letter to Tom Peters, The Sales Blog, 7 May 2010

When YOU Are the Brand, ChrisBrogan.com, 3 May 2010

Re-Set Business Breakfast, 21 April 2010

Excellence Guru Talks at Saint Francis University, Pennsylvania Business Central, 19 April 2010

Discover the 19 Es of Excellence, Ian Paul Marshall, personal development coach and blogger, 18 April 2010

Marketing Communication—It’s a Little BIG Thing, It’s Everything, Marketing Is Us, 14 April 2010

Enterprise* (*At Its Best), an excerpt from The Little BIG Things, ChangeThis.com, 7 April 2010

Cool Speakers for 2010—Tom Peters, Nick Morgan at PublicWords, 7 April 2010

Living By Design, Forbes India, 2 April 2010

Can Tom Peters Help Us Find Excellence In An America That Needs To Re-Set Its Thinking? Huffington Post, 1 April 2010

Excerpt from The Little BIG Things. Item #133: It’s All About the Mud! on AmEx OPEN Forum, 29 March 2010

Tom Peters Speaks Out About Toyota Recalls, Ron Holohan, pm411.org, 28 March 2010

Grandma Was Right, Alexandra Levit, WallStreetJournal.com (subscription required), 28 March 2010

Tom Peters on The Little BIG Things, Part One (27 March 2010), and Part Two (28 March 2010), Anthony Iannarino at The Sales Blog

Little BIG Things | Money Quotes, John Moore at BrandAutopsy.com, 22 March 2010

Tom Peters Highlights, TheGrowthGuy.com, 19 March 2010

Achieve Excellence With Your Branding Strategy, BusinessWeek.com, 19 March 2010

163 Ways To Be More Awesome At Your Business, BusinessInsider.com, 16 March 2010

Tom Peters Talks About the Little BIG Things, David Meerman Scott, 15 March 2010

Go Tom Go! Alan Webber, 13 March 2010

Memo to Tom Peters from the Department of Punctuation!!! Debbie Weil, 11 March 2010

Boring Brands, Six Pixels of Separation, 12 March 2010

A Sense of Control, Six Sigma & Process Excellence IQ blog, 11 March 2010

Video Book Review of The Little BIG Things, Chris Brogan,
9 March 2010

Epigrams from the Original Modern Guru, by Stefan Stern at the Financial Times, 4 March 2010

Sometimes It’s Worth Going the Extra Mile (Lessons from Tom Peters), the 26th Story/HarperStudio Blog (HarperStudio is the publisher of The Little BIG Things),
19 February 2010

Is Engagement More Important? Chris Brogan’s blog, 17 February 2010

25 Best HR Experts, Blogs, and Influencers, 2009

Library Journal, 15 February 2010 (scroll down about 1/4 of the page)

Tom Peters: He Who Tries The Most Stuff The Fastest Wins, Unplan Your Business, 10 February 2010

Rethinking the “diversification discount,” Financial Times, 30 January 2010

WORLD’S TOP 30 LEADERSHIP PROFESSIONALS for 2010, LeadershipGurus.net, 19 January 2010

Kevin Roberts on Tom Peters, KR Connect, 19 January 2010

Innovation Perspectives—Active Senior Opportunities, BloggingInnovation.com, 13 January 2010

Two attacks highlight counterterrorism’s bureaucratic bog, Washington Post, 6 January 2010

Recession survival tips from an expert, HeraldNet.com, 4 January 2010

What Those ‘Other People’ Do, Flathead Beacon, 23 December 2009

It Takes Leadership, Entrepreneur.com, 30 December 2009

Tax on bonuses—Tom Peters speaks (or tweets), Financial Times, 10 December 2009

Where Is Your Desk? Another “High Touch” Lesson for Hospitality Managers, HospitalityNet.org, 20 November 2009

Tom Peters: in search of great leadership, Elevate, 12 November 2009

The Lectern: A focus on results in government—even in Saudi Arabia, Federal Computer Week, 5 November 2009

Announcing our Newest Contributor—Tom Peters, BloggingInnovation.com, 5 November 2009

The Most Influential Management Gurus, Forbes, 14 October 2009

Tom Peters – you can’t keep a good man down, Financial Times, 9 October 2009

Management by Flying Around, HarvardBusiness.org, 21 September 2009

Feedback you can digest more easily, Financial Times, 18 September 2009

Polish your interview technique to find the right employee, The Globe and Mail, 14 September 2009

Performance-related pay, Economist.com, 27 August 2009

Decentralisation, Economist.com, 27 August 2009

Ending the healthcare malaise, Financial Times, 17 August 2009

The Answer Men, New York, 26 July 2009

Let’s Talk “Experience Development”, HospitalityNet.org, 16 July 2009

Time for more MBWA (Management By Walking Around), SmartPlanet.com, 15 July 2009

The Financial crises as a challenge for the industry, GlassOnWeb.com, 13 July 2009

Build A Support System, Investors.com, 10 July 2009

Wake-up Call, Success, 7 July 2009

What is Personal Branding?, Examiner.com, 7 July 2009

Leadership is all about engaging people, Economic Times, 26 June 2009

Understanding and Living Values, 4Hoteliers.com, 24 June 2009

‘The Stockdale Paradox’ and ‘Marketing Myopia’, West Michigan Business News, 17 June 2009

Roger Dow Leads the Troops, MeetingNews.com, 15 June 2009

The Self-Employed Depression, New York Times, 2 June 2009

Focus key to green growth, Peters says, Korea Herald, 28 May 2009

Improving your communication in an e-mail world, Air Force Joint Base McGuire-Dix-Lakehurst, 27 May 2009

Connecting to customers, Trucks at Work Blog, 27 May 2009

Growth engines named, JoonAng Daily, 27 May 2009

Credibility: A critical foundation of leadership, TheUnion.com, 25 May 2009

Dullness: A Euphemism for Status Quo, HuffingtonPost.com, 22 May 2009

Robert Byron Wilson, 1936-2009; Elgin Corrugated Box Co. exec, Chicago Tribune, 22 May 2009

Which Media Companies Will Fall? HuffingtonPost.com, 20 May 2009

Wake Up to the Opportunity, SUCCESS magazine, May 2009


Tom Peters: In Search of Leadership Heroes
, TrainingZone.co.uk, 24 April 2009

Personal Branding Essential, Canada.com, 22 Apr 2009

10 Ways Leaders Can Get Crucial Feedback, TechRepublic Blog, 20 April 2009

Design Champions, No Contest, New Zealand Herald, 6 April 2009

Management Guru: Tom Peters, Economist.com, 5 March 2009

For Advice That’s Never Stale, Pick Up A Classic Business Book, OPEN Forum at American Express, 3 March 2009

Good Companies Come in Small Packages, New Zealand Herald, 23 February 2009

Escaping the Bust Bowl, Nicholas Kristof, New York Times, 11 February 2009

How to Fire Right, Tom on the Art of the Layoff, Fortune Small Business, 29 January 2009

Instructions for the Innovative, Interview with Cool Friend Rowan Gibson, ExecDigital/UK, 8 January 2009

Carly Fiorina and Tom Peters back presidential rivals, New York Times, 28 Oct 2008

Layoffs Bad for Business, Fortune Small Business video, 23 Oct 2008

5 Blogs & 5 Blawgers, Vancouver Law Librarian Blog, 5 Sept 2008

Women tell developer the tricks of female-friendly shopping, Ottawa Citizen, 5 Sept 2008

Who’s Tom?, NetAge Endless Knots, 4 Sept 2008

America Needs More Women Leaders, Anchorage Daily News, 3 Sept 2008

Are We Going to Abilene? Reverb Consulting, 01 September 2008

Talent: The Key to Rebuilding Ford’s Brand? Tom Peters might agree, EnterpriseMedia.com, 1 August 2008

It’s Time for a Brand New You, Financial Times, 31 July 2008

Michael Millenson’s 8-Day Health Care Diary, HealthAffairs.org, 10 July 2008

Focus on the Present, Philippine Daily Inquirer, 19 July 2008

The resale market has its challenges, but prices still rise, Vancouver Sun, 12 July 2008

Photo of Tom in Zagreb, Croatia, Liderpress.com, 6 June 2008

New Breed of Business Gurus Rises, Wall Street Journal, 5 May 2008

Recommended Reading for Entrepreneurs, HeraldNet, 28 April 2008

China Needs Old Boys With M.B.A.’s, Joe Nocera, New York Times, 19 April 2008

Following the Money Creates a Trail to Women, Carolyn Kepcher, NY Daily News, 17 March 2008

Charles Handy on Gurus, 800 CEO Read, an excerpt from Handy’s Myself and Other More Important Matters, 24 Jan 2008

Senior Marketers Go for Godin, Have Had Their Fill of Long Tail, AdAge.com, 26 Nov 2007 (Registration required)

5 Questions … for Tom Peters, USAToday.com, 30 Sept 2007

The Little Prince Debate, by Aaron at 800-CEO-READ, 9 Sept 2007

Creating Brand You, BusinessWeek, 20 August 2007

Five Business Book Classics—The Essay, by Todd Sattersten at 800-CEO-READ

Ten Years After (PDF), by Dori Molitor, the HUB magazine, 1 July 2007

New Boom Market: Older Boomer Women, AdAge.com, 30 July 2007 (Video)

Leading! Without! Tom! Peters! Time.com, March 15, 2007

Guns and Butter, Wall Street Journal, 15 November 2006 (Subscription required)

The Handy Guide to the Gurus of Management, BBC.co.uk, October 2006

Amazon.com’s Top 10 on Talent, AdAge.com, 4 Sept 2006

Experiment Fearlessly, InformationWeek.com, 12 August 2006

Innovation [Is] the Key, CNN.com, 23 April 2006

A Brief History of Our Time, Fast Company, March 2006 (contribution)

Cover Gallery: First Impressions, Fast Company, March 2006

The Thinkers 50 2005 List

American Society of Magazine Editors’ Top 40 Magazine Covers of the Last 40 Years (1965–2005)

Build Teams With Free Agents, Columbus Business First, 9 Sept 2005 (review of Essentials: Talent)

The Rarity of Passion-driven Teams, Dan Bobinski, Management-Issues.com, 21 July 2005

We Live in a Tom Peters World, Bizcommunity.com, 5 June 2005

Cooling off on off-brand uses of too-hot word ‘brand,’ William Safire, Houston Chronicle, 9 April 2005

Putting Fun into Business Conferences, The Economist, 10 March 2005

Video from Dubai, AME Info website (Registration required)

Scorecard and Revolution Planner, try this tool for self-evaluation!

Top 10 business & investing book list, Amazon.com

Check it out! Tom is popular in the UK

Amazon.co.uk review of Re-imagine!

Tom moves from No.5 to No. 3 on The Thinkers 50 2003 List

How to Read a Business Book, Fast Company, November 2004

The Real Secrets of Entrepreneurs, Fortune, 15 Nov 2004

Was Built to Last Built to Last? Fast Company, November 2004

Rock Stars of Business, AmericanWay, American Airlines’ In-flight Magazine, 1 Nov 2004

The Brand You Survival Kit, Fast Company, June 2004

Peters warns of lack of vision over management’s role, Business.Scotsman.com, 21 April 2004

U.S. jobs reach end of an era, San Francisco Chronicle, 13 March 2004

Companies crow about keeping jobs in the USA, USA Today, 12 Mar 2004

Women Roar: Why Women Are a Trend Worth Trillions$$$, WomensBiz US, March 2004

What Women Want, Entrepreneur magazine, February 2004

Excellence revisited, Economist, 18 Dec 2003 (Subscription required)

Author: More Women Should Be In Charge, USA Today, 7 Dec 2003, contains a link to a chapter excerpt from Re-imagine!

Meet the MasterMinds: A Conversation with Tom Peters, Management Consulting News, December 2003

Guru Peters still reinventing himself, CNN.com, 24 Nov 2003

Speaker Urges Flexibility: Author Tom Peters Tells Crowd to Re-imagine Careers, Cincinnati Enquirer, 21 Nov 2003

Homebred CEO Summons IBM’s Past, Present, Future, USA Today, 20 Nov 2003 (Tom is quoted)

Peters Principles Can Help You Create Your Brand, USA Today, 17 Nov 2003

A Guru’s Advice in Technicolor, New York Times, 2 Nov 2003 (Subscription required)

Every Recession and Every Recovery Has a Nostradamus, New York Times (Week in Review), 2 Nov 2003 (Subscription required)

Tearing It Up and Starting All Over Latest Recipe for Business Success, San Francisco Chronicle, 2 Nov 2003

Keeping An Eye on Change: Self-help Guru Has Bullish View on the Future of Business and Technology, San Francisco Chronicle, 2 Nov 2003

Still Angry After All These Years, Fast Company, October 2003

Jobs Will Return … Someday, San Francisco Chronicle, 18 Oct 2003

Get Naked, The Economist, 16 Oct 2003 (Subscription required)

Author Puts the Word Out On Women’s Economic Clout, San Diego Union-Tribune, 12 Oct 2003

Guru or hype-meister? Telegraph, 5 Oct 2003

Excellence Sought—And Found, Forbes, 4 Oct 2002

Tom Peters’ True Confessions, Fast Company, December 2001

Leadership Is Confusing as Hell, Fast Company, March 2001

The Wow Project, Fast Company, April 1999

Your Money or Your Time, The Economist, 7 July 1998 (Subscription required)

The Brand Called You, Fast Company, Aug/Sept 1997