Here’s video number 54 from The Little BIG Things Video Series. According to Tom: “Women look at relationships with more depth and complexity than men do.” It’s essential to understand this if you’re working with women in leadership positions or if you’re developing products for women.
You can find the video in the right column of the front page of tompeters.com or you can watch the video on YouTube. [Time: 2 minutes, 21 seconds] You can also download a PDF transcript of the video’s content: Strategy: Women & Relationships.