X2: REALLY First Things Before First Things

I have a new habit. Before flashing my title slide up on the screen these days, I offer up two others first—or “REALLY First Things Before First Things.” I label them “X2.” Or: “The Excellence TWO.” They encompass two central ideas that often get lost in a list of 10 or 20 key ideas—or never make the list at all.

They encompass two notions of … Surpassing Strategic Importance.

Two notions we all “care about”—but two notions that we frequently fail to … OBSESS … on. And it is precisely … OBSESSION … that is called for.

The X2:

EXCELLENCE in Cross-functional Communication and Integration.
EXCELLENCE in 1st-line management.

Check out the attached pdf.
Then act … TODAY.

Tom Peters posted this on September 21, 2010, in Strategies.
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