Steal This!

I assume virtually all of you are familiar with Zappos—and its unusual and potent people practices. Nonetheless, I’m offering a reminder here from a great article I happened across in The Korn/Ferry Institiute mag, Q2.2010.

Zappos 10 Corporate Values

  1. Deliver “WOW!” through service.
  2. Embrace and drive change.
  3. Create fun and a little weirdness.
  4. Be adventurous, creative and open-minded.
  5. Pursue growth and learning.
  6. Build open and honest relationships with communication.
  7. Build a positive team and family spirit.
  8. Do more with less.
  9. Be passionate and determined.
  10. Be humble.

I suggest stealing intact!

Tom Peters posted this on June 3, 2010, in Branding.