May All the Gods Smile Upon Them!

Coffeemaker on-off button

See directly above. It is the “control panel” of my new Black & Decker SmartBrew coffeemaker.

One switch.
Two positions.

I hereby declare that B&D not only wins Tom’s User Friendly Grand Award—but retires the cup!!

(Some of you snobs will go on & on & on about the limitations of my Dearest Delight. And I will reply with a smirk. In a blind taste test, my coffee will be as good as yours!)

Tom Peters posted this on June 29, 2009, in Design.
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