I found at a bookstore here Flip: How Counterintuitive Thinking Is Changing Everything—from branding and strategy to technology. On the front cover was an endorsing quote from one Warren Hart. It read like this: "EDWARD DE BONO MEETS TOM PETERS ... ESSENTIAL READING."

My question (and I eagerly await your answers) is: What the hell does that mean?

(FYI, neither De Bono's name nor mine is in the Index.)
(FYI, the book looks pretty good—I shall at least skim.)