Bad News, Good News
Well, "Google world" or not I seem to have blown Ben Franklin's birthday. January 17, not February 24. Thanks for alerting me in a Comment ... and for not ripping me up for such a glitch.
That's the bad news. The good news is that old Ben is indeed 300 this year, and I'm glad I had an excuse to do the Post. He is a "brand you" extraordinaire, and hence I do declare that Brand You is indeed 300 years old! (What lengths one goes to NOT to take credit for an idea! Ben beat me by 290 years, and I'm delighted!)