Score (Another) One for Women!

Another Atlantic quickie. A recent report from Merrill Lynch comes to a clear conclusion (that others came to long before, yet it’s nice to get ML’s endorsement) that when it comes to investment strategies and effectiveness … women are, well, better. Atlantic: “Women come out better on almost every count [as investors]: They are less likely to hold a losing investment too long, and less likely to wait too long to sell a winner; they’re also less likely to put too much money into a single investment or to buy a reputedly hot stock without doing sufficient research.” Seems as if guys are the emotional ones when it comes to money, eh? (The Merrill report: “When It Comes to Investing, Gender A strong Influence on Behavior.”)

Tom Peters posted this on October 1, 2005, in Trend$.
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