100 Ways to Succeed #67:

Demo Mania!

To succeed with "new stuff," you must find ... Kindred Spirits ... those who will ... Play with You (and your "cool stuff") ... which in turn provides you with ... "Demos" ... that you can Tout Far & Wide.

I call "it": THE WAY OF THE DEMO.

Tom Peters posted this on February 28, 2005, in Success Tips.
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