And …

P & G buys Gillette. $57 billion.
I only have one, small question?

WHAT’S THE POINT?

No “economies of scale” for companies that size.
Synergy?
Batteries and toilet paper?

So I guess the answer is obvious.

What’s the point?
Because they can!

Silly boys!
Ah, if only their energy could have been directed to “insanely great” products, to steal a phrase from that boring “cool products” guy, Steve Jobs.

Dave Taylor does a great send-up of the deal.

Tom Peters posted this on January 28, 2005, in Strategies.