In Re-imagine! (Chapter 19, “Re-imagining the Individual: Life in a ‘Brand You’ World” ), I offered a 10-item “Survival Kit.” I had occasion to use the list/kit recently in a presentation, and ended up fiddling with it. Hence I present to you here my somewhat cryptic (but I think basically comprehensible) SurvivalSkills2005:
Mastery! (Best/Absurdly Good at Something!)
“Manage” to Legacy (All Work=”Memorable” /”Braggable” WOW Projects!)
A “USP”/Unique Selling Proposition (R.POV8: Remarkable Point of View, captured in 8 or less words)
Rolodex Obsession (From vertical/hierarchy/”suck up” loyalty to horizontal/”colleague”/”mate” loyalty)
Entrepreneurial Instinct (A sleepless … Eye for Opportunity! E.g.: Small Opp for Independent Action beats faceless part of Monster Project)
CEO/Leader/Businessperson/Closer (CEO, Me Inc. Period! 24/7!)
Mistress of Improv (Play a dozen parts simultaneously, from Chief Strategist to Chief Toilet Scrubber)
Sense of Humor (A willingness to Screw Up & Move On)
Comfortable with Your Skin (Bring “interesting you” to work!)
Intense Appetite for Technology (E.g.: How Cool-Active is your Web site? Do you Blog?)
Embrace “Marketing” (Your own CSO/Chief Storytelling Officer)
Passion for Renewal (Your own CLO/Chief Learning Officer)
Execution Excellence! (Show up on time! Leave last!)
Over to you …