“Today, you own ideas for about an hour and a half.”—Larry Light/Global CMO, McDonald’s (from Advertising Age/10.11.04)
Speed rears its head … again. My “moniker” for dealing with “all this” is … Metabolic Management. I believe it’s one of the boss’s prime tasks (Task #1 … Peter Lewis would say so; see immediately above) to consciously speed up the corporate (project team, etc.) Metabolism. Start by “Doing a Gandhi”: “You must be the change you wish to see in the world.” I.e.: HUSTLE! NOTICEABLY!