85 Broads is a women's networking group started in 1999, with HQ at 85 Broad St./Wall Street. They are sponsoring a Buycott, urging their members (and friends thereof, via word-of-mouth) to Not Shop on October 19. The idea is to demo Women's AWESOME Purchasing Power and PATHETIC Under-representation in Boardrooms & Exec Suites! So sad that one needs to do this sort of thing in 2004 ... to call attention to the Obvious! But need it we do, and One Old Guy (me) urges one and all (M & F) to zip the checkbook, stow the credit cards ... on 10.19 ... and support 85 Broads & All Women!