100 Ways to Succeed #16:

Have you sought customer feedback … ONE CUSTOMER … today?

Never.
Ever.
Get Out Of Touch.
With Customers.

Easy to lose touch.
G.W. Bush.
Me.
You.
BigCo.
WeeCo.

Must not happen.

Stop.
Now.

Call a Customer.
Out of the Blue.
Ask (use these words): “How Things Goin’?”
Listen.
LISTEN.

Take notes.
Meticulous.
(Record in Special Notebook.)

Follow-up.
FAST.

Repeat.
48-hours hence.

Hint: This applies to 100% of us. Not just “bosses.”
We.
All.
Have.
Customers.

Hey, tompeters.com Clients (Ye, the Beloved!) …
How’s It Goin’?

Tom Peters posted this on October 13, 2004, in Success Tips.
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